Revolutionizing the Automotive B2B Experience with Cinovic Technologies LLP
An industry leader in distributing automobile parts across India faced a pressing challenge: how to simplify and enhance the buying experience for their network of retailers. They needed an intuitive online platform that could handle everything from searching for specific parts to managing bulk orders. With a vast and varied catalog, they sought a solution that could streamline operations and cater to the unique demands of their retailers.
Industry:
Automobile
Location:
India
Platforms:
B2B e-commerce
Tech Stack:
Project Vision
When Cinovic Technologies LLP was brought on board, our mission was clear: to create a user-friendly B2B e-commerce platform that would:
- Make searching for automobile parts quick and easy.
- Provide a seamless experience for managing large orders and regular subscriptions.
- Offer flexible payment and credit options to fit the needs of busy retailers.
- Ensure scalability to support thousands of users without compromising on performance.
Solution
To bring this vision to life, we chose Adobe Commerce Cloud as the backbone of the platform. It offered the flexibility and scalability we needed to support a high-volume e-commerce operation. Additionally, we leveraged Progressive Web Application (PWA) technology to ensure that the platform was not only fast and reliable but also accessible on mobile devices—a crucial feature for retailers who are often on the go.
Making Life Easier for Retailers
Alternate Part Ordering
In an industry where supply chain hiccups are common, we provided a solution by allowing retailers to easily order alternative parts when their preferred options are unavailable. This keeps the sales process moving smoothly, even when stock levels fluctuate.
Monthly Subscription Service
To ensure retailers never run out of their most-needed parts, we introduced a monthly subscription service. Retailers can set up regular deliveries of specific items, so they always have what they need on hand without having to remember to reorder.
Flexible Credit Limit Options
Understanding that cash flow can be a challenge, we integrated a credit limit feature. Retailers can make purchases on credit up to a certain limit, giving them the flexibility to manage their finances while still meeting their inventory needs.
Search by Vehicle Registration and Model Details
We know how frustrating it can be to sift through endless options to find the right part. That’s why we built a feature that allows retailers to search by simply entering a vehicle’s registration number or model details. This quick and precise search function saves valuable time and reduces errors.
Bulk Ordering Made Simple
Retailers often need to place large orders, so we implemented a bulk order feature that lets them add multiple items to their cart in one go. This streamlined process helps them manage their inventory more efficiently and saves time.
Comprehensive Order Management
Managing orders is a breeze with our platform’s order list feature. Retailers can track their orders, view their history, and easily reorder items from previous purchases—all in one place.
Seamless Payments with Razorpay
We integrated Razorpay as the payment gateway, offering retailers a variety of payment options, from credit/debit cards to UPI and net banking. This ensures that they can pay using the method that works best for them, making transactions smooth and stress-free.
Success by the Numbers
The results speak for themselves. Since the platform’s launch:
- Over 10,000 retailers have joined and use the platform daily to place orders and manage their part catalogs.
- Retailers have reported a significant reduction in the time it takes to find and order parts, thanks to the platform’s efficient search and order features.
- The ability to order alternate parts and manage subscriptions has led to an increase in order volume, boosting the client’s overall sales.
- The credit limit feature has empowered retailers to purchase more frequently, improving their cash flow and strengthening their relationship with the client.
Conclusion
Cinovic Technologies LLP delivered a powerful B2B platform that has transformed how automobile parts are bought and sold across India. By focusing on the specific needs of retailers, we created a solution that is not only functional but also easy to use and highly effective. The platform continues to grow, cementing our client’s reputation as a leader in the Indian automotive industry.